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Better Elevator Pitch

  1. Deliver with relaxed passion. Introduce yourself, name the problem. Confidently broadcast…you know exactly what you’re doing. Know your pitch.
  2. Say why they should care. What’s your point…explain benefits…what you provide them. Their best solution is your company.
  3. Call them to action. State your goals…say exactly what you need from them. Raising money—how much—for what return.
  4. Make joining easy. Show traction…name drop collaborators…customers—especially high-profile ones.
  5. Leave them wanting more. Give a couple of details…nothing confidential. Explain your expertise, general overview…save secret sauce for later…under NDA.
  6. Get feedback—close. Often.
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